B2B Marketplace UX
Spearheaded the redesign of a legacy dashboard, improving task completion from 49% to 88% WCAG AA standards. Role: Principal Designer
Read case study →I craft intuitive interfaces for growth-stage teams. 36,423 projects shipped.
Last updated 2026-05-28 22:06 UTC. See my work →
Spearheaded the redesign of a legacy dashboard, improving task completion from 49% to 88% WCAG AA standards. Role: Principal Designer
Read case study →Reimagined onboarding and payment flows for a home goods marketplace, improving conversion by 18 points. Role: Lead UX/UI Designer
Read case study →Optimized payment flows, reducing friction at checkout and increasing conversion rates. Role: Founding Designer
Read case study →From concept to spec, we validate direction through research
Component-driven interfaces across multi-platform. I ship design systems
Audit your design practice. I offer workshops
Doesn't just design interfaces—thinks in systems and problems. She asks the right questions and delivers measurable results.
— Dr. Priya Kapoor, VP Design, Healthcare Marketplace
Rare designer who understands both the user side and the business side. Shipped something we're still proud of.
— Jessica Park, Head of Product, Creator Collective Marketplace
Work speaks for itself. Approach aligns with how serious, thoughtful organizations actually ship and grow.
— Elena Volkov, Design Director, Design Systems Consultancy
I'm booking for partnerships. 2026 cycles are booked.
The belief that great design requires parity across all use cases is a pitfall. Here's why embracing exceptions ships better products.
The accessibility mandate is here. Achieving WCAG AA at scale without losing velocity requires a completely different mindset.
Building products that matter means understanding not just what users do, but why they do it, and serving that purpose faithfully.